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Simone Wray - sass and bide sales manager, Live Fashion

1. What are you wearing today?
Iro leather jacket, Splendid tee, H&M trousers and Kg sandals

2. What is your favourite item bought from past Vodafone London Fashion weekends?
Sass and Bide white printed jeans, I love them!

3. What is your essential accessory?
My Karen Walker skull necklace, I never take it off

4. What new feature are you most looking forward to at Vodafone London Fashion Weekend?
The shoe room, I think it’s a great addition!

5. Whose style do you admire?
Barbara Martelo

6. What is the best part of your job?
Getting to see clothes before everyone else

7. What do you do on your day off?
Days off are my pamper days so nails, face masks and then a bit of shopping!

8. What is your ultimate Guilty Pleasure?
Shoes, I own too many!

9. Where is your favourite place in London?
Notting Hill

10. What do you love about London Style?
It's really eclectic, which I think makes it different than any other cities style.

11. Sum up Vodafone London Fashion Weekend in 10 words
Fun day out to shop lots of designers at great discounted prices

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In addition to our SS13 'Trend' shows, this season styled by the legendary Hilary Alexander, we will also presenting 6 NEW 'Designer Highlight' shows, featuring some of our best British brands including Issa London, Twenty8Twelve, ALICE by Temperley, Louise Gray and Zoe Jordan

Following a hugely successful launch at last September’s event, the Events Schedule in the Vodafone Lounge returns, hosted by Angela Scanlon. Get ready for more expert fashion talks, celebrity interviews, beauty master classes and much more. See the website for programme details. All events are free of charge.

Get your hands on this spring/summer's hottest luxury tote bag designed by that best of British accessories label designer Radley, who will also have their own pop up store at the Show. Purchase your bag via the event website. Limited availability.

The LUXE Ticket - our most exclusive fashion experience ever. Front row luxury of our private Luxe Lounge with cocktails & canapés, style talks hosted by Nick Ede, private till point and exclusive pop-up shop. Limited availability.

It's back bigger and better than ever before and packed full with more top designer brands including Tata Naka, Liz Black, J.JS Lee, The Cambridge Satchel Company, Kat Maconie and many more.

The Shoe Room is back featuring designers such as Finsk, French Sole, Sam Endleman, Gandys and many more