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Helene Berman
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1. What are you wearing today?
Helene Berman graphite metallic stretch Capri pants from my new Autumn/Winter collection ,an oversized signature white shirt ,flat Black Mui Mui pumps with silver toe caps.

2. What is your favourite item bought from past Vodafone London Fashion weekends?
Leopard print French Sole pumps ,I have very small feet so I always get the best bargains. Leopard print is an obsession with me .

3. What is your essential accessory?
My huge Hermes silver link buckle bracelet & large flat- link by David Yurman necklace. I wear them every day.

4. What new feature are you most looking forward to at Vodafone London Fashion Weekend?
The Edit Magazine.

5. Whose style do you admire?
My two daughters Sara & Amiee .They always look so cool I taught them everything they know!

6. What is the best part of your job?
Designing the collection from conception to seeing it in store.

7. What do you do on your day off?
Clear my head by walking in the Park with my Pug Milly & spending quality time with family & friends.

8. What is your ultimate Guilty Pleasure?
Snuggling up in bed with my pug Milly !

9. Where is your favourite place in London?
My home.

10. What do you love about London Style?
It is just so eclectic .

11. Sum up Vodafone London Fashion Weekend in 10 words
One off opportunity to buy designer pieces at incredible prices.


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In addition to our SS13 'Trend' shows, this season styled by the legendary Hilary Alexander, we will also presenting 6 NEW 'Designer Highlight' shows, featuring some of our best British brands including Issa London, Twenty8Twelve, ALICE by Temperley, Louise Gray and Zoe Jordan

Following a hugely successful launch at last September’s event, the Events Schedule in the Vodafone Lounge returns, hosted by Angela Scanlon. Get ready for more expert fashion talks, celebrity interviews, beauty master classes and much more. See the website for programme details. All events are free of charge.

Get your hands on this spring/summer's hottest luxury tote bag designed by that best of British accessories label designer Radley, who will also have their own pop up store at the Show. Purchase your bag via the event website. Limited availability.

The LUXE Ticket - our most exclusive fashion experience ever. Front row luxury of our private Luxe Lounge with cocktails & canapés, style talks hosted by Nick Ede, private till point and exclusive pop-up shop. Limited availability.

It's back bigger and better than ever before and packed full with more top designer brands including Tata Naka, Liz Black, J.JS Lee, The Cambridge Satchel Company, Kat Maconie and many more.

The Shoe Room is back featuring designers such as Finsk, French Sole, Sam Endleman, Gandys and many more